In The News
EDEN PRAIRIE, Minn. (April 9, 2014) – ATEK Companies today announced that it has renamed ATEK Products as ATEK Access Technologies. The new name aligns ATEK Access Technologies’ three product brands, Datakey, Larco and TankScan, around a common benefit – access. All three product brands use machine-to-machine (M2M) technology to provide customers access to greater efficiencies and savings, essential data and systems, improved safety and control, and expert solutions and support.
“Our M2M solutions provide real-time access to critical machine data, allowing our customers to improve operational efficiency, drive profits and enhance their customers’ experience,” said Sherri McDaniel, president of ATEK Access Technologies. “The new brand identity better reflects these capabilities across all of our solutions.”
The branding includes new logos for ATEK Access Technologies and each of the three brands. The logos all maintain a consistent look and feel. Datakey, Larco and TankScan also have new taglines, including: “The power of memory. Secured.”; “The power of control. Automated.”; and “The power of data. Optimized.”; respectively.
As part of the re-brand, the company has launched new websites for ATEK Access Technologies, Datakey, Larco and TankScan. The easy-to-navigate websites reflect the new look and feel, and feature “resource” sections that provide visitors with valuable information. Resources include white papers, case studies, documentation and expert advice from ATEK Access Technologies’ personnel.
For more information about ATEK Access Technologies, visit www.atekaccess.com.
About ATEK Access Technologies
ATEK Access Technologies, LLC is part of the ATEK Companies group of technology and manufacturing businesses. Its industry-leading brands use the power of advanced machine-to-machine (M2M) technologies to provide customers access to superior efficiencies and savings, essential data and systems, improved safety and control, and expert solutions and support. Its brands include Datakey, Larco and TankScan. For more information, visit www.atekaccess.com.
About ATEK Companies
Founded in 1946, ATEK Companies is a privately held organization that provides corporate oversight to a group of companies, including ATEK Access Technologies and ATEK Metal Technologies. It is based in Eden Prairie, Minn. and uses leading-edge technologies to deliver the highest quality products and services in each of the markets it serves. For more information, visit www.atekcompanies.com.
Mulberry Marketing Communications